Hyderabad: F&B startup Kabra Global Products that owns the brand Skippi Ice Pops, India’s first ice popsicle brand, received funding of Rs 1 crore for 15 per cent equity in the first edition of Shark Tank India aired on Sony Entertainment Television on Monday night.
Kabra Global Products founded by husband-and-wife duo, Ravi Kabra, and Anuja Kabra, is the first company to receive investment from all the investors at Shark Tank India.
The Hyderabad firm received backing from all five sharks (investors)- Ashneer Grover, MD and co-founder, Bharat Pe, Anupam Mittal, founder & CEO, Shaadi.com, Aman Gupta, co-founder & CMO, boat, Vineeta Singh, CEO & co-founder, Sugar Cosmetics, Namita Thapar, ED and Emcure Pharmaceuticals.
Hyderabad Newsclick here for more Hyderabad NewsOn receiving funding from Shark Tank India, Ravi Kabra, co-founder of Skippi Ice pops said, “We plan to invest this amount to drive more innovation and introduce more refreshing flavours to the Indian market.”
Skippi ice pops is currently available in over 660 outlets in Hyderabad alone, 2,200 outlets across India and continues to grow. It is priced at Rs 240 for a paper box of 12 pops with six flavours and Rs 666 for a bag of 36 pops.